Apple announces October 30 event and sends out invites

After much speculation on the exact date of the event, Apple has finally announced that they will be holding an event on October 30, in Brooklyn at 10 a.m. EDT. The exact location will be Brooklyn Academy of Music, Howard Gilman Opera House. The event invite is titled `There’s more in the making`, and is accompanied with a colorful Apple logo. As per rumors and leaks, Apple will be announcing third-generation iPad Pro, new low-cost MacBook, updated Mac Mini, second-generation AirPods and AirPower.

Apple event October 30

Apple’s previous special event was held in September, for the launch of iPhone XS, iPhone XR and Apple Watch Series 4. While rumors were previously making rounds that Apple will announce more new products alongside the new iPhones, it turned out not to be the case.

The new products that would be announced at the October 30 event will include:

  • iPad Pro with A12X processor, bezel-less design, FaceID with landscape support, no home button and USB-C port instead of lightning.
  • Second-generation Apple Pencil with reduced latency and USB-C port to work with the updated iPad Pro connector.
  • New low-cost MacBook to replace the current 12-inch MacBook and aging MacBook Air. It will ship with TouchID, which would make it the first non-Touch Bad MacBook model with TouchID.
  • Second generation AirPods with noise cancellation and wireless charging.
  • A powerful new Mac Mini, targeted towards professional users.
  • AirPower. Finally. Hopefully.

Apple has actually created a bunch of colorful variants of their logo and many have been shared by users online. Thanks to Heather Kelly on Twitter, you can see all 371 in the tweet below.

While iPad Pro would be the biggest focus from this event, considering that the invites are full of various artwork which points to thew new tablet’s improved drawing features, I’m very interested in what Apple does for the Mac. No matter how popular iOS devices get or how much Apple wants to redefine iPad as a computer, Mac has its dedicated user base. A lack of low-cost modern hardware is really hurting the Mac. Apart from MacBook Pro and iMac line-up, the regular MacBook and Mac Mini are really suffering. These are some of the most popular Macs that people want to buy.